“Given the reassurances provided in the (statement)regarding current trading, Paddy Power’s relative low riskprofile compared to its peers and larger exposure to the growingonline sector, we are becoming more positive on the stock,”Goodbody analyst Killian Murphy said, adding that he waschanging his recommendation to ‘Buy’ from ‘Add’. Analysts welcomed the Sportsbet buy as a good strategic moveoutside the highly saturated British and Irish markets, andseveral brokerages upgraded their forecasts for the company. Paddy Power, which said it had no debt as of May 11, alsohas a call option exercisable in 2012 or 2013 to buy alloutstanding shares in Sportsbet. Paddy Power will pay an additional A$10 million early nextyear if Sportsbet meets certain profitability criteria in 2009.and has the right to claw equity from Sportsbet shareholders ifit does not meet further profit targets in 2010, 2011 or 2012.

The purchase of a 51 percent stake in online and telephoneoperator Sportsbet comprised A$45.8 million in cash — paid fromits own reserves of 96 million euros ($130 million) — plus100,000 Paddy Power shares, it said. At 0911 GMT, the Irish firm’s shares were up 8.1 percent at16.5 euros. “Over the medium to long term we can see Australia becominga significant and material part of the group,” Massey said in aphone interview. The Sportsbet purchase is expected to enhance earnings by 3percent this year and by 6 to 7 percent in a full year, FinanceDirector Jack Massey told Reuters. Paddy Power also said it was comfortable with the marketview for earnings per share from its existing businesses to fallto about 105 to 106 euro cents in 2009 from 140 in 2008. * OK with market view of 105-106 cent ‘09 EPS vs 140 yr ago * To buy majority of Australian peer for initial $36.5 mln * Sportsbet to enhance Paddy Power earnings by 6-7 pct * Paddy Power shares up 8 pct (Adds analyst comment, share price) By Andras Gergely DUBLIN, May 14 (Reuters) – Paddy Power (PAP.I) will buy amajority stake in Australian peer Sportsbet for an initialA$48.5 million ($36.5 million) in cash and stock, it said onThursday, sending the Irish bookmaker’s shares sharply higher.

By creating a forum ofcreativity and inspiration, our website is giving the customer a current,comprehensive impression of the capabilities of our products,” statesTrummeter.With their unique approach to packaging inspiring kits of products andcontinually communicating with their consumer, Pentel of America ismetamorphosing a down trending economy into good business.SOURCEPentel of America, Ltd.Beverly Steinberg of GBL Public Relations, +1-714-777-2760, ,for Pentel of America. With free templates, tips and techniques andhow-tos, Pentel of America continually networks with artists, hobbyists andcrafters.”Our relationship with our customer is ever changing. For more information on the FabricFun sticks, Gel Roller for Fabric pens, Metallic Brush pens, and Wet Erasemarkers please visit further the communication with the consumer, Pentel of America offers aninteractive website ( http://) thatencourages the design process. We recently debuted theutilization of our Metallic Brush pens and Wet Erase markers on wooden banglesto create beautiful, one of a kind cuff bracelets that were the hit of theWinter 2009 Craft and Hobby Association trade show,” says Belinda Trummeter,Product Marketing Manager for Pentel Arts. “These enable anyone to create lasting, personalized, useful fabric creations.We are extremely pleased with the popularity of our Fabric Fun sticks, andPentel Arts is exploring new outlets for our artists.

The Fabric Funcollection consists of a set of pastel dye sticks (a crayon like stick) thatis ideal for drawing or stenciling fabric. The Gel Roller for Fabric pen is aunique waterproof pen that is ideal for outlining or drawing on fabric. Bothproducts have an impressive lasting power and once set with an iron, can evenwithstand repeated washing. Our customer is a serioushobbyist who likes innovative art supplies, at an attractive price point thatcan be utilized for making creative, lasting items for others or forthemselves.”The Fabric Fun Pastel Dye Sticks and Gel Roller for Fabric pens are a perfectillustration of the creative forces behind Pentel Arts. “We attributethis growth to a strong rapport with our customer. Pentel Arts, a division ofPentel of America, a leading provider of writing instruments and art supplies,is an excellent example of the nesting effect.”Our Pentel Arts business is up 20% for the first quarter of the year,” saysMarty Furman, Chief Operating Officer for Pentel of America. Inrecent weeks, the New York Times reported that the recession is a boost forcertain businesses – including craft supplies.

TORRANCE, Calif., May 14 /PRNewswire/ — In these tough economic times, moreAmericans are ‘nesting’ – creating entertainment and interest in the homeinstead of participating in expensive entertainment outside of the home. Ahead of the results, Tokyo Electron shares closed down 2.2percent, beating a 4.1 percent drop on the Tokyo bourse’selectrical machinery index .IELEC.T (Editing by Ian Geoghegan) Stocks Global Markets. Its quarterly net loss was 2.1 billion yen, down from aprofit of 18.2 billion yen. Slammed as orders for its equipment hit 7-year lows, TokyoElectron booked a January-March operating loss of 9.5 billionyen, a sharp reversal from a profit of 34.9 billion yen lastyear Quarterly sales fell 54 percent.